My Life to Live

Thursday, December 01, 2005

A Break-down for Small Indie Doc DVD

Aardvark'd DVDs Ship; Final P&L. "Total: $15125. So we need to sell 1694 copies to break even. As of today, we've sold 2595, so we made a profit on the movie of about $8048... With 2 SKUs and batches of 1000 we'll waste an expected 500 units per SKU which is $2000, so deduct $2000 from the profit giving you a final figure of $6048." For any economical, small indie filmmaker, 6 grand is nothing to sniff at. I'm also waiting to get this DVD, and if you find niche audience that will embrace your compelling story, I think modest success is very much real to realize.

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